Posted By Gabriel B. about 7 months ago
EA Writes Off Loss After Thousands of Players Abuse Promotion,
Electronic Arts is writing off a loss after a promotion went awry. Last weekend, EA was offering players who finished a survey a $20 voucher that could be used for purchasing games on Origin. The deal seemed straightforward but crafty players soon found out that they could take multiple surveys by registering accounts through EA and Origin, as well as deleting their cookies, which let them retake the survey. News quickly spread and soon thousands of vouchers were being cashed in for games.
Electronic Arts is taking the event in stride. Instead of voiding the vouchers or trying to punish anyone who took advantage of this fault in the survey system, EA has decided to just write off the loss.
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