Sonic & All-Stars Racing Transformed
Developer: Sumo Digital
Posted By Gabriel B. about 7 months, 1 week ago
In just a little over a month, gamers will finally be able to play Sonic & All-Stars Racing Transformed, a racer that has characters from some Sega’s most famous franchises racing each other in transforming vehicles through large, colorful, tracks. Although NASCAR driver Danica Patrick’s involvement in the title was revealed a while ago, this trailer is her official debut in the game.
Yes, in what seems like a strange partnership, Sega has teamed up with Mattel and their Hot Wheels brand to bring professional racer Danica Patrick to the game in a transforming “Danicar.” A die-cast version of the car will be sold alongside the game at select retailers. While the idea may still seem strange, Sega does have a reason, as given by Marcella Churchill, the Senior Marketing Director of SEGA of America in the following statement:
“Using Danica Patrick’s existing relationship with Mattel and Hot Wheels, we were able to extend our brand beyond the Sonic & All-Stars Racing Transformed game universe and into consumer products with the creation of this custom toy. The Hot Wheels brand has a reputation for developing beloved childhood toys and our partnership will undoubtedly ignite this nostalgia amongst fans when they get to race this transforming vehicle within the game.”
Sonic & All-Stars Racing Transformed will be available on November 18, 2012 for Nintendo Wii U, on November 20th for the Xbox 360 and PS3, and on December 11th the game will be released for the 3DS and the PlayStation Vita. The PC version of the game will be released sometime this holiday season. So, what are your thoughts? Please share them in the comment section below and keep following Blistered Thumbs for all the latest gaming news.
Source: SEGA Blog